You’ve heard the rumors… The Philadelphia Eagles and New Era recently huddled up to launch a new apparel line. Well, the swag has finally arrived. The Eagles FLY Collection is now available!
Same hometown team, but with an urban vibe
The FLY Collection offers a new take on Eagles apparel. All of the designs are sleek and minimalistic (in a good way), and contain a mix of subtle and eye-popping colors embellished with the silhouette of the Eagles logo. The collection, which includes t-shirts, hoodies, jackets and headwear, is Eagles at it’s core, but with an urban twist.
“The designs are simple, yet mixed with fresh, modern branding with mono-chromatic details and graphics alongside bold punches of color. The classic core basics are rendered with high-quality fabrics blending streetwear and sports style sensibilities with a crisp, clean — and sometimes subtle — graphic aesthetic.”
Jen Kavanagh, Senior Vice President, Media and Marketing, Philadelphia Eagles
The FLY Collection is now available!
Despite all of the hype, the FLY Collection did not actually become available until yesterday, September 9, just in time for the start of the 21-22 NFL season. You can now browse the full collection in the Eagles Pro Shop. Most prices range from $35-$70. My personal favorite is the Charcoal PHI Hoodie which is listed at $69.99.
“Our fans are diverse and multi-generational,” Kavanagh said. “Some have jerseys they wouldn’t give up for anything, but we wanted to looked around at what is happening in fashion, in culture, and what fashion is inspiring our players. We wanted to look at the creative [branding] opportunity. … Apparel is an important source of revenue for the team, and an important means of expression for our fans.”
What do you think? Do you plan to buy some of this sweet swag, or do you prefer to stick with the classic Philadelphia Eagles jerseys while signing the Eagles Fight Song? Let me know below.
